Lorus watches: Japanese quality at an affordable price

Anyone looking for a reliable and stylish watch without immediately wanting to spend hundreds of euros will quickly find Lorus . This brand combines modern designs with excellent value. And that's no coincidence, as Lorus is part of the renowned Seiko Watch Group , a name synonymous with precision and innovation worldwide.

A piece of history

Lorus was founded in 1982 by the Seiko Group . The idea was simple yet powerful: to launch a brand that would make Seiko's Japanese technology and reliability accessible to a wider European audience. And that plan was an immediate success. Thanks to affordable prices, fresh designs, and innovative features, Lorus quickly became a fixture in the international watch market.

Today, Lorus is known as a brand that delivers quality with the same technical expertise as Seiko, but in a price range that is affordable for everyone.

Price-quality as an asset

What makes Lorus special is the balance between affordability and durability . The watches are equipped with reliable quartz movements, often supplemented with additional functions such as chronographs .

With a Lorus women's watch, you choose elegance and comfort, ideal for everyday wear. Browse our women's watch collection and discover how stylish and affordable these models are. For men, Lorus offers a wide range of watches , ranging from classic dress watches to sporty chronographs.

Lorus has digital watches for kids. In our children's watch collection, you'll find affordable and stylish models that are perfect as a first watch.

Lorus and the Seiko Group

Because Lorus is part of the Seiko Watch Group , the brand benefits from the same technical expertise and quality controls that characterize Seiko. This means that with a Lorus watch, you're guaranteed a solid movement designed to last for years.

Lorus at Jeweler Van de Heyning

At Juwelier Van de Heyning in Oud-Turnhout, we're proud distributors of Lorus watches . With our wide selection, you're sure to find a model that suits your style and budget. Whether you prefer a classic watch, a sporty chronograph, or a trendy accessory, with Lorus you're getting Japanese quality at a price that will surprise you. Find your affordable watch here.